DENVER, CO – October 25, 2011 – (RealEstateRama) — Carol Ihli, Marketing Director for Kentwood Real Estate, and Lance Smith, Chief Information Officer for the leading real estate company, recently attended the Active Enterprise Network Annual Conference held October 5-7, 2011 in downtown Denver.
The three day event offered an invaluable learning opportunity that allowed Ihli and Smith the opportunity to explore major trends in the real estate industry and discover new ways to implement the latest technology into their current business practices. The conference also provided an opportunity to interact with other like-minds. As members of the Active Enterprise Network, Ihli and Smith met with brokers from across the country to discuss opportunities and advancements for 2012 by focusing on “Bridging the Gap Through Personalization,” the theme of this year’s event.
By recognizing gaps in the way brokerages communicate and effectively use technology online, members can bridge these gaps in order to provide a higher level of service to their customers. Understanding the need to provide an exceptional online experience for their customers, Ihli and Smith obtained more tools and resources needed to improve the overall usability of Kentwood’s leading website at www.DenverRealEstate.com.
The conference highlighted new ways to market to consumers through the latest search, mobile and social technology. In addition, presentations covered a wide array of topics, including how to prepare for the future of real estate and strategies for continued growth through community involvement, training and more.
“We were pleased to interact with such forward-thinking brokerages that understand the need to continue innovating into the future,” said Ihli. “We look forward to working with members of the Active Enterprise Network as we develop plans for continued success in 2012.”
“We take pride in creating a company culture that embraces technology in order to remain at the forefront of innovation,” said Smith. “Conferences such as this help Kentwood Real Estate maintain its position as a market leader.”
For more information on the Active Enterprise Network and its annual convention, visit the organization’s blog series at www.blog.activewebsite.com.
Kentwood Real Estate is dedicated to its legacy of being “Colorado’s Premier Real Estate Company” through the highest producing, most knowledgeable, caring and experienced sales team in the country, offering the highest quality customer service experience. Kentwood Real Estate is an innovator known for unparalleled marketing strategies and superior Internet technology that places its clients in the best possible position.
Kentwood Real Estate is comprised of The Kentwood Company in the Denver Tech Center, Kentwood Company at Cherry Creek, and Kentwood City Properties in downtown Denver. For more information, visit Kentwood Real Estate online at www.DenverRealEstate.com.